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Partners/Platinum Elite/The Playbook Agency
PLATINUM ELITE · INBOXKIT CERTIFIED

The Playbook Agency

#1 GTM Operations Agency in Europe. Cold email, GTM engineering, RevOps consultancy, and Clay automation.

London · Dubai · Wyomingtheplaybook.agencyPartner since 2024
30+
Companies supportedverified
1.2M
Sends per month via InboxKitverified
40%
Avg. tech cost savings for clients
About

Europe's leading GTM operations agency.

The Playbook Agency is Europe's leading GTM operations agency, helping SaaS, Web3, and enterprise B2B companies build scalable pipeline through cold email infrastructure, Clay-powered automation, and hands-on RevOps consulting. They build, automate, or fully run inbound and outbound sales workflows — so revenue teams can focus on closing, not configuring.

Founded by ex-Heads of Sales, the team brings real operator experience across SDR, AE, and sales leadership roles. Clients range from pre-seed founders doing founder-led sales to Series B companies with 100+ reps. Most engagements run 6+ months on a retainer basis, transitioning to in-house when the client is ready.

As an InboxKit Platinum Elite partner, TPBA has deep expertise deploying cold email infrastructure at scale — managing deliverability strategy, inbox rotation, and campaign architecture across Google, Outlook, and Azure environments.

Services

What we do.

Cold email infrastructure
Domain strategy, mailbox provisioning, warmup, and deliverability ops — all wired through InboxKit.
GTM engineering
Custom-built outbound systems connecting your CRM, enrichment, sequencer, and reporting into one workflow.
RevOps consultancy
Process design, attribution, and forecasting for revenue teams scaling past founder-led sales.
Clay automation
End-to-end Clay tables, agents, and waterfalls — research, enrichment, and signal-driven outbound on autopilot.
Specialties

Industries, stacks & languages.

Industries
SaaSWeb3Enterprise B2BFintechHRTechDevTools
Tools we plug into
InboxKitClaySmartleadInstantlyHubSpotSalesforceApolloSlack
Languages
EnglishFrenchArabic
Testimonials

What clients say.

TPBA helped build our outbound playbook, proving that we had real B2B traction. We were able to go from 0 to a consistent 10 meetings per week. They did the heavy lifting, so that we could focus on strategic initiatives — and scale into our Series B.

Jon Rudoe
CCO · Nous (HRTech)

TPBA was able to extend our outreach way beyond what was possible with our existing processes. We were able to book opportunities with organisations like Binance & MoonPay through cold email, which I wouldn't have believed if we didn't experience it.

Anas Ammari
Head of Growth · Compilot

Best GTM Engineering team in Europe right now. The pipeline impact in just 14 days was remarkable — and we own everything they built.

Max Beauroyre
Abacum (Spend Management Platform)

Ready to talk to The Playbook Agency?

Book a 30-minute intro call directly with the The Playbook Agency team. Mention InboxKit for priority scheduling.

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